What is the "Search Engine Optimization (SEO)" section for?
In this article, you will learn the core purpose of the Search Engine Optimization (SEO) parameters block within your page builder settings and how to optimize each field to maximize organic positioning and visibility.
What you will need:
- An active SystemeScale account.
- A funnel or blog step layout open inside the page editor workspace canvas.
Understanding Search Engine Optimization (SEO)
Search Engine Optimization is the structural process of adjusting technical properties and metadata parameters to raise your online page's discovery rates, authority positioning, and overall performance index inside popular search platform directories.
Accessing the SEO Parameters Framework
To inspect and modify your structural metadata tags:
- Launch your page builder editing console workspace canvas.
- Select the gear-shaped Settings block in the upper navigation header toolbar.
- Scroll down through the left properties panel past font typography rows until you locate the section labeled Search Engine Optimization (SEO).
The 6 Core Metadata Attributes Configured Inside the Editor
SystemeScale provisions six essential search engine tracking attributes customizable for every page:
1. Title String Settings
The text value mapped here performs dual responsibilities: it displays as the browser tab title for visitors, and serves as the primary heading whenever your funnel step URL is shared on social networks or messaging apps.
2. Description Parameter
The meta-description you input here populates the snippet preview text displayed beneath your URL whenever a user shares your page address on platforms like Facebook or LinkedIn.
3. Keywords Array Block
Setting index terms in this field links your pages to specific search strings. Pro Tip: Separate multiple keywords with commas (e.g., mastermind, business, consultant).
4. Author Registry Field
Lists the individual name or business entity credited as the principal creator of the content asset layout.
5. Social Media Sharing Image Asset
This image displays as the visual thumbnail preview whenever a third-party shares your page link on social apps. Click the upload arrow icon to bind a design asset from your local device or account media library.
6. Hide Page From Search Engines (Indexing Rules)
Pages are hidden from external search indexes by default. To let search platforms scan and rank your page, manually uncheck the box labeled Hide from search engines.