Set it once.
Let it work
forever.
Build automated workflows that email your leads, tag your buyers, grant course access, and follow up with every contact at exactly the right moment — no Zapier, no code, no manual effort.
Automation rules and workflows included on every plan · Even free
Simple rules for quick wins.
Workflows for complete journeys.
You get both tools — use whichever fits the job. A one-step trigger gets a rule. A multi-stage customer journey gets a workflow.
The tasks you repeat
are the ones to automate first
Every time you manually send a follow-up email, assign a tag, or grant course access, you're doing work a well-configured automation should handle invisibly.
Stop doing the same tasks twice
Sending a welcome email, adding a tag, enrolling a buyer into a sequence — these actions are identical every single time. The first time you do any of them manually, you're defining exactly what the automation should do instead.
Reach every lead at the right moment
A lead who opts in at 2am in Lagos is just as valuable as one who opts in at midday. Automation treats every contact identically — sending the right email within seconds of any trigger, regardless of when it fires.
Scale without adding headcount
A human marketing assistant can handle hundreds of contacts a day. A properly configured workflow handles thousands simultaneously — without a salary, sick days, or inconsistency in how it executes every single time.
Every automation feature
your business needs
No Zapier. No ActiveCampaign for automations alone. No Keap. Every feature below is native to SystemeScale — included on every plan from free upward.
Visual Workflow Builder
Map complete customer journeys on a drag-and-drop canvas. Add triggers, actions, delays, and conditional branches in any sequence. See the entire flow before activating it.
Simple Automation Rules
Create instant IF/THEN trigger-action pairs in two clicks. No canvas needed — attach a rule directly to a form, funnel step, tag, or product and it fires immediately when the event occurs.
Decision Branching
Split your workflow into separate paths based on a contact's behavior — whether they opened an email, purchased, hold a specific tag, or meet a custom condition you define.
Smart Delays
Insert waiting periods between actions — minutes, hours, days, or until a specific date or time of day. Control exactly when each step fires in relation to the one before it.
Tag-Based Segmentation
Automatically assign and remove tags based on every action a contact takes. Tags power your segmentation — use them to trigger different sequences, filter your list, and personalise every send.
Automation Analytics
See how many contacts entered each workflow, which step they're currently on, and where they're dropping off. Optimise based on data, not assumption.
Almost everything that
happens in your account
can start an automation
SystemeScale's trigger library covers every meaningful moment in a contact's journey — from the first opt-in to a purchase, a tag change, an email click, a missed appointment, or a calendar booking. If it happens in your account, you can automate what comes next.
- ✓Form subscribed, purchase completed, tag added or removed
- ✓Email opened, email link clicked, email not opened after delay
- ✓Funnel page visited, checkout step reached but not completed
- ✓Meeting scheduled, course enrolled, specific date or anniversary reached
- ✓Order bump purchased, subscription renewed or cancelled
Design your entire
customer journey
in one canvas
The visual workflow builder gives you a complete map of how every contact moves through your automation — triggers, actions, delays, and decision branches all visible at once. Build complex multi-stage journeys in an afternoon, not a week.
- ✓Drag and drop triggers, actions, delays, and decisions onto the canvas
- ✓Connect steps with visual flow lines — see the entire journey at a glance
- ✓Add branching logic: route contacts differently based on their behaviour
- ✓Unlimited steps per workflow — no artificial caps on journey complexity
- ✓Pause, edit, or clone any workflow without disrupting contacts already inside it
- ✓View execution history — see exactly what each contact experienced, step by step
What happens the moment
someone buys from you
The most valuable automation in your business fires the second a purchase completes. In SystemeScale, a single purchase event triggers a complete cascade: your buyer is tagged, enrolled in an onboarding sequence, granted course access, and routed into an upsell path — all before they reach the thank-you page.
- ✓Receipt and access details delivered instantly — no manual fulfilment
- ✓Buyer tagged and removed from lead nurture sequence automatically
- ✓Onboarding email sequence starts immediately with personalised content
- ✓Course access or community membership granted without manual approval
- ✓Separate sequences for buyers vs non-buyers — no crossed signals
- ✓Upsell path triggered for buyers who open and engage with onboarding
Why pay $80/month for
automation alone?
ActiveCampaign starts at $49/month for automation — and doesn't include funnels, courses, or booking. SystemeScale includes full automation on the free plan. Here's the complete comparison.
| ActiveCampaign | SystemeScale ⭐ | Mailchimp | Zapier (add-on) | |
|---|---|---|---|---|
| Starting monthly cost | $49/mo | $0 Free plan · full automation | $20/mo (basic) | $29/mo + tool costs |
| Visual workflow builder | ✓ | ✓ | Basic only | ✓ (Zaps) |
| Decision branching | ✓ | ✓ | — | ✓ (paths) |
| Tag-based segmentation | ✓ | ✓ | ✓ | Via integrations |
| Built-in funnels & checkout | — | ✓ | — | — (requires tools) |
| Online courses built-in | — | ✓ | — | — (requires tools) |
| Post-purchase automation | ✓ (via integration) | ✓ Native — same account | — | Yes but complex |
| No Zapier needed to connect tools | — | ✓ Everything native | — | Zapier IS the tool |
| Free plan with full automation | — (trial only) | ✓ Forever free | Limited | 100 tasks/mo only |
The automation platform
built for how you work
Three reasons why coaches, course creators, and agencies replace ActiveCampaign and Zapier with SystemeScale.
Fully Integrated
Your automations connect natively to funnels, email, courses, checkout, and CRM — all in one account. When someone buys, your automation tags them, sends emails, grants access, and triggers follow-ups without crossing a single platform boundary.
No-Code. No Guesswork.
The visual workflow builder makes complex multi-step journeys intuitive. You see the entire automation before it runs. Anyone who can describe what should happen when a contact buys can build it — no developer, no technical training required.
Genuinely Free to Start
ActiveCampaign charges $49/month before you can build a proper workflow. SystemeScale includes full automation rules and workflows on the free plan — no trial, no expiry. Pay only when your business grows to the point where you need to.
Running on autopilot.
Growing on schedule.
Coaches, course creators, and agencies who replaced manual follow-up with SystemeScale automations — and never went back.
I used to manually send welcome emails to every new student. I set up a post-purchase workflow in SystemeScale one afternoon, and I haven't sent a single manual welcome email in four months. My onboarding completion rate went up 40% because the sequence is now perfectly timed every single time.
We were paying $29/month for Zapier just to connect Mailchimp to our checkout. Every automation was a Zap, and every Zap was another thing to maintain and debug. Moving everything to SystemeScale removed Zapier entirely — we saved $348 a year and our automations are now twice as reliable because everything is native.
The abandoned cart automation alone recovered 11 sales last month that I would have simply lost. People fill in their details on my checkout and don't complete. Now they get an email 90 minutes later, then another the next morning. 11 came back and bought. That's over $3,000 from a workflow I built once and have never touched since.
Full automation.
Every plan.
Automation rules and visual workflows are included on every plan — even the forever-free plan. No gating, no trial timer, no upgrade required to automate.
Every question answered
before you start
The questions marketers and operators ask before setting up their first automation in SystemeScale.
Automation rules are simple IF/THEN pairs: when one specific event occurs, one or more actions fire immediately. They are attached directly to an element — a form, a tag, a product — and require no visual builder. Workflows are multi-step visual automations built on a canvas: they support triggers, delays, conditional branches based on contact behaviour, and any number of sequential actions. Use rules for quick, single-event responses. Use workflows for complete customer journeys with branching logic and time-based steps. Both tools are available on every plan, including free. Automation overview →
No — and this is one of SystemeScale's core advantages. Because your funnels, email campaigns, courses, checkout, tags, and CRM contacts all live in the same platform, a workflow can perform actions across all of them natively. A single automation can add a tag, subscribe a contact to an email campaign, grant course access, and move them through a CRM pipeline stage — all triggered by one purchase event — without any external tool, webhook configuration, or Zapier account. If you want to connect to tools outside SystemeScale, you can use the built-in webhook action in workflows.
- Send an email or subscribe/unsubscribe a contact from an email campaign
- Add or remove a tag from a contact
- Grant or revoke access to a course or community
- Move a contact through a CRM pipeline stage
- Subscribe or unsubscribe a contact from a funnel step
- Fire a webhook to an external URL
- Wait a specified delay (minutes, hours, or days)
- Branch the workflow based on contact properties or behaviour
Yes. Use the "Checkout step reached" trigger to detect when a contact visits your order form but does not complete the purchase. Set an automation rule or workflow to fire a follow-up email after 1–2 hours, then a second at 24 hours if the purchase hasn't completed. This kind of recovery sequence retrieves 15–30% of abandoned cart contacts. Because your checkout and email are both inside SystemeScale, no cross-platform integration is required. Trigger documentation →
Yes — you can edit an active workflow without disrupting contacts currently progressing through it. Contacts already inside continue following the version they entered. New contacts entering after your edits follow the updated version. You can also pause a workflow, deactivate it entirely, or clone it to build a new version while the original keeps running. The execution history for each contact is stored so you can review exactly what each step did. Workflow management guide →
Automation rules and visual workflows are included on every plan including the free plan. No trial, no expiry — full automation on free. The Free plan includes 1 automation rule. Paid plans from $17/month include unlimited rules and workflows. The core distinction between plans for automation purposes is the number of contacts you can store and the number of automation rules on the free tier. See full plan limits →
The tasks you're
doing manually today
should run forever
Every manual welcome email, every tag you add by hand, every follow-up you remember to send — these are hours you lose every week to work that automation does better, faster, and without forgetting. Set up your first workflow today and you'll never do that task again.
Free forever plan · Full automation included · No credit card required