How to add an order bump to an order form/payment page

In this article, you will learn how to configure and add an order bump to your order form or payment page to increase your average cart value.

To get started, you will need the following:

• A SystemeScale account
• A sales funnel
• A payment page

Step 1: Configure the order bump in your page settings

Begin by navigating to the payment page where you wish to add the order bump. Next, click on Add order bump.

New fields will appear for configuring your order bump. In the Choose offer type field, select either Physical product or Digital product.

For Digital Products

After selecting the offer type for your order form page, you need to include a resource that customers will access after making the payment. The following resources are available:

• Courses: After payment validation, your customer will automatically gain access to the course.
• Course bundles: After payment validation, your customer will have access to a membership course bundle containing several pre-created courses.
• Tags: Upon payment validation, the tag you specify will be assigned to your customer.
• Communities: After payment validation, the customer can access a community where they can interact with others who have subscribed to the same offer.

For Physical Products

If you choose a physical product, you can only select the specific physical product you intend to sell.

Step 2: Add the element to your page

Once you've configured the order bump in your order form settings, access the page editor.

Then, simply drag and drop the Order bump element from the left-hand panel into the page body to make it visible on your page.

Step 3: Setup automations (Optional)

You can define automation rules to automatically send an email or a campaign after a customer purchases the order bump.

Follow these steps to create automation rules for your order bump:

1. Create a tag that will be assigned to customers who purchase the Order Bump (e.g., name the tag "Order Bump Purchased").
2. Go to the payment page where the Order Bump is located and select Tag as a Resource, then select the tag you just created to assign it after purchase. With this configuration, anyone who purchases your Order Bump will be assigned the specific tag.
3. Go to Menu > Automations > Rules and create a new automation rule.
   • Trigger: Select the trigger "Tag assigned" and select the tag that is automatically assigned to customers who purchase the order bump.
   • Action: For the action, select the specific action for your use case, such as "Send email" or "Subscribe to Campaign".